Customer Satisfaction Archives - StreetHawk

Nov 29

Where did it go?

We wanted to consolidate all things mobile customer retention and engagement in one place. So we’ve moved!!! To get our latest posts, please visit our blog on Pointzi.com. If you’ve subscribed to our list you should be already registered there.


Sep 5

Podcast: Chatbots vs Mobile Apps

In this podcast series we ask experienced Appreneurs for one success story and one fail but in this episode the format is slightly different get a better understanding of Facebook’s drive to get Chatbots as a centre-piece of Mobile Engagement. When are Chatbots a better solution than Apps? What are the technical pros and cons


Apr 4

The Art and Science of Personalizing Mobile Apps

Here are Linda’s notes from the “The Art and Science of Personalizing Mobile Apps” meetup at¬†General Assembly in San Francisco (Bush St.) The panel was a bit different, these folk seemed more product focussed – the people who were actually DOING the work, so the quality was high. The companies on the panel were: Doctorondemand


Apr 4

Dina Chaiffetz from mobile-first agency “Prolific Interactive”

In this podcast series we ask experienced Appreneurs for one success story and one fail. In this episode of the Mobile Engagement Podcast, we learn what a mobile-first Agency like – Prolific Interactive brings to the table for their clients. Dina Chaiffetz from Prolific talks about life in startups, thru acquisition by Angie’s List and


May 4

Acquire enough users to learn your App’s weaknesses

In this podcast series we ask experienced Appreneurs for one success story and one fail. In this episode of the Mobile Engagement Podcast: Logan Merrick, CEO of App development company Buzinga tells some stories of success and fail from customers. As a development shop they have gravitated from “cool” apps to Apps that are game-changing


Apr 17

The challenges for Video in Mobile Engagement

In this podcast series we ask experienced Appreneurs for one success story and one fail. In this episode of the Mobile Engagement Podcast: Incoming Media is a fascinating technology that uses “Machine Learning” on the user phone/tablet to adapt to the user’s video viewing patterns and therefore pre-load future for future consumption. They are attacking


Feb 17

2 User Acquisition Tips for B2B Mobile (Podcast)

In this podcast series we ask experienced Appreneurs for one success story and one fail. In this episode of the Mobile Engagement Podcast: Glen Coates, CEO of Handshake. Handshake is an App and a platform for sales order entry – typically for Wholesalers dealing with retailers instore or at tradeshows. Glen shares how their App


Dec 24

Podcast: Why some Mobile Design Patterns Fail – test with your users

In this podcast series we ask experienced Appreneurs for one success story and one fail. You get actionable ideas for your Apps in just 20 minutes (well…26minutes this time!). Here I speak with Henry Cho, a UX guy with over 10 years in Mobile UX and has been the design force behind pureplay mobile startups


Nov 24
Example Onboarding Screens

Increasing opt-ins by deferring iOS permissions requests (Push, Location etc)

[UPDATE: Also check out a more recent post on best practice iOS permission handling]. In a previous post I wrote about the focus that Apple & Google have on increasing the utility of push notifications – specifically to support that your phone/tablet is rapidly becoming the inbox and remote control for your life. But I


Sep 10

Mobile Marketing Automation and Marketing Automation

The Explosion of Marketing Automation (on the web) Marketing automation software has exploded in the last few years with solutions integrating with websites and email. Its hard to walk down the streets of San Francisco without tripping over another Marketing Automation startup! But this explosion has run parallel to the growth of mobile. When it comes